Paola – Getting access to a practice organisation made all the difference when I was learning Marketing Cloud

Experienced marketer Paola, a mum of two from Florida, wanted a flexible job that would fit around family life without sacrificing her salary. Learning Marketing Cloud with Supermums, she found having access to a practice organisation made all the difference and helped her secure a great role.

Paola's Story

  • Course: Salesforce Marketing Cloud
  • Region: USA
  • Sector: Business Services
  • Job Title: Associate, CRM Platforms
  • Works: GALE
  • Lives: Florida
Paola, a mum of two, originally from Honduras but now living in Florida, has over 10 years’ experience in Marketing Management but wanted more flexibility around family life without sacrificing her salary. With lots of friends telling her about Salesforce Marketing Cloud, she looked into options during the pandemic and couldn’t believe the possibilities it opened up to marketers compared with other, more limiting options.  

Paola decided to upskill and launch her Salesforce career because… 

I’ve worked in marketing for over 10 years across multiple roles and sectors. Lots of friends were talking about Salesforce and Marketing Cloud. I was hearing comments such as “Marketing Cloud is hot”, ‘It’s the best-selling solution for email marketing” and “You should get into it!”  

Paola decided to upskill in Marketing Cloud with Supermums because…

I was home-schooling my kids during Covid when I looked into it and started learning on my own using Trailhead and YouTube. I found that despite having so much experience in general and email marketing, I needed a practice organisation to understand what I was learning (and couldn’t find one anywhere), and live teaching so I could ask questions. I Googled the options and there weren’t many – Salesforce was too expensive for me and other companies had limited background or experience that I could see online. Then I spotted Supermums! I looked on LinkedIn and saw all the graduates and trainees talking about the program or their success and it gave me the social proof that this was the right choice. As if I needed more convincing, it included access to a real live organisation so I can practise while I’m learning. I actually started with Supermums doing the Sales Cloud certification then switched to Marketing Cloud after a few weeks as I knew that was where my passion lay. Consequently, I now have knowledge of both Sales Cloud and Marketing Cloud!  

Paola was able to launch her Salesforce career successfully because… 

I was worried at first. Juggling working in a full-time job and looking after two kids, I thought “How am I going to be able to attend live sessions and manage weekly homework?” My course trainer put me in touch with trainees who gave me advice on how to manage this learning. The best advice I received was “Schedule one hour a day to study/learn. Even if you don’t want to, you know that in 50 minutes you’ll be done.” Thanks to this, I was able to finish the course, do all the homework tasks and didn’t fall behind. I also managed to get two certifications before the course was finished. The best part of my learning journey was my cohort! We were all on the journey together, helping each other and troubleshooting together.  

Paola has a successful and flexible career in Salesforce that offers her…  

I’m a CRM Associate at an advertising agency in New York. I needed the certifications to get the position. When I first joined, it was during a busy peak but I could keep up with the team, despite it being fast-paced. This is all down to the knowledge and skills I learnt with Supermums on their Marketing Cloud course. Before I finished the course or was even certified, lots of recruiters were approaching me with job opportunities. I was specific about what I wanted and I’m lucky to work with such great minds and experienced marketers. I have the flexibility I need as we all work from home. Other than team calls, the rest of our time is centred around deadlines, which allows me to work around my kids. If you’re wondering whether this is right for you, the course is for everyone with an interest in Marketing. Whether you have a tech background or a marketing background, if you put in the grit, anyone can achieve success as there are so many roles within Marketing Cloud. There are lots of opportunities too as it’s the fastest-growing area of Salesforce right now. And if you want a bump in your salary, this gives you that!

Are you looking to gain in-demand digital marketing skills?

We’ve helped over 1000+ trainees, across 10 different countries, find flexible, well paid roles in the Salesforce ecosystem, just like Paola.

Grab your place on our NEW 7 week Salesforce Marketing Cloud Training Course – we’ve condensed it so you can get certified faster! It includes a 4 week access to a Trail org so you can put into practise all that you are learning, giving you hands on experience to take into your new or existing role.

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