Technical Test for Salesforce E-Marketing

By Heather Black

March 25, 2024
3 min read

Are you looking to land your next Salesforce Job or looking to interview Salesforce Professionals? 

Get clued up in Salesforce E-Marketing Solutions for your interview process with our technical tests.

Over the next four weeks, we are going to be sharing four technical tests that can be used in Interviews to test the competence and experience of Salesforce professionals. 

Sign up to our Weekly Career Boost Bulletin to stay up to date and get notified when each of the 4 technical tests blogs are shared.

Also, get 5% off any of our Salesforce courses when. you subscribe to our newsletter.

The technical tests will test the persons understanding of the different technical options that may be suitable for a client. These tests are not about delivering a specific correct answer as this wouldn’t be possible in an interview without undertaking more detailed business analysis but it’s about knowing how to present and discuss different technical solutions and scenarios to help find the right one for the client. A super salesforce professional will know the different technical options to present during business analysis process to educate and inform the client about what’s possible and to narrow it down from there. 

Download our free Salesforce Technical Test Pack to get the questions and answers to help you in your interview whether you are the employer or employee! 

We will be covering the four topics of:

Are you up for the technical challenge? Let’s go! 

Here are your technical test questions for E-Marketing Solution

  • What are the different methods by which you might capture customer contact data? 
  • Which are the core fields you need to collect on the contact record for compliance, customer intelligence, and segmentation?
  • In which ways might you need to segment customer data to send emails? 
  • How might you track customer engagement in marketing activities? 
  • What are example KPIs for marketing campaigns?
  • What information will you need to identify and what questions might you ask when considering e-marketing solutions?

What are the different types of third-party apps that can be used to support marketing teams and e-marketing solutions?

  • Data Integrity – How clean is your data? 
  • Data Quality – How can you clean up your data?
  • Data Input – How can you capture new qualified data?

Download the answers for the technical test here: 

What should YOU do next?

Within the Supermums Consultancy Skills Skills Course, we provide a full overview of the business analysis process and technical solutions for E-Marketing and Non-Functional requirements with a presentation deck and a training session on how to deliver it alongside the technical considerations.  If you are worried about what questions to ask then check out our course here. 

Find the right Salesforce course for you.

At Supermums we deliver a range of Salesforce courses that provide structure, quality and level of accountability which generates the motivation. Find out more about our training courses today and get started straight away.

Looking for a job or to hire a candidate?

Supermums also has an award-winning recruitment company and we specialise in placing candidates in flexible roles within the Salesforce ecosystem. Talk to us if you’re looking for your next role, or are an employer looking to find the right candidate.


Written By:

Heather Black
Heather is the founder of Supermums Recruitment and Training. With an extensive background in Salesforce Consultancy, Career Coaching and Training she is passionate about empowering people with the right skills, attributes and knowledge to be successful in their career.

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