‘Fix Your Sales Funnel with AI’:
A Practical Workshop for Female Entrepreneurs
Stop losing leads, leaving revenue on the table, and guessing what’s broken — learn exactly how to fix your leaky sales funnel with AI
This two hour workshop gives you a practical checklist of how you can evaluate, appraise and add AI into your a business to optimise your sales funnel.
Join our of our FREE monthly workshops
You don’t have a marketing problem. You have a funnel problem.
Here’s the thing most business owners get wrong about sales: they think the answer is more traffic, more followers, more visibility. But if your sales funnel leaks like a sieve, sending more people into it just means losing more people out of it.
The real question isn’t “How do I get more leads?” It’s “How do i convert more leads”.
If one AI tool automates follows up, saves you time and costs £2000 but could convert 10 more leads worth £2000, thats £20,000 more in our pocket. The ROI is real.
That’s exactly what we’re tackling in our upcoming workshop for female entrepreneurs. And the answer, in 2026, increasingly involves AI — not the intimidating, sci-fi kind, but practical, accessible tools that can transform how you attract, convert, and retain customers.
This workshop is for female entrepreneurs and business owners who:
Want practical, actionable advice — not hype
Know their sales process could be better but aren’t sure where to start
Have heard about AI but feel overwhelmed by the options
No tech background required. Just ambition — and a willingness to look honestly at where your funnel is leaking.
Women empowering women in tech
Meet Heather Black, the Founder and CEO of Supermums, the Workshop Leader

“Using a CRM helped me grow my business from £100,000 to £1.2m in a year and scale from 4 staff to 40 staff.
I needed a to move beyond a spreadsheet to a scalable reputable platform that could help me coordinate team efforts, market more effectively, track and close sales better, as well as meet compliance and data protection requirements.
I undertook training and learn’t how to administer the system myself. I then went on to help a further 700 businesses to implement tech. I decided to launch Supermums to help other women master Salesforce and AI skills.
I’m passionate about helping women to upskill in tech, grow their careers and I’m excited about combining this with a campaign to help female entrepreneurs to scale using the best tech available.
At Supermums we have a dedicated team of trained AI Consultants who can help female business owners appraise and implement tech to optimise their sales funnel using the best tech solutions out there. “

The AI Sales Funnel Checklist
At this workshop, we won’t just talk theory. You’ll leave with a practical checklist you can act on immediately. Here’s a preview of what it covers, broken across five “AI lenses” we apply to each stage of your funnel:

Automotion – Remove the repetitive tasks stealing your time

Prediction — See what’s coming before it happens.

Personalisation — Make every interaction feel intentional

Analysis — Know what’s actually working (and what isn’t).

Coaching — Get better at selling without hiring a sales trainer
One of the biggest myths about AI in business is that you need a technical background to use it. You don’t.
The more important skill is knowing where to apply AI in your funnel and why. That’s what this workshop gives you.
💫 What you will learn in the Workshop
You’ll walk away with:
Audit your current sales funnel against the benchmark KPIs and an eight-stage framework.
Identify your highest-impact AI opportunities using a structured MoSCoW prioritisation (Must have, Should have, Could have, Won’t yet)
Implement the right tools — whether its automation, AI-powered email sequences, CRM integration, or conversation intelligence
Train your team so the changes stick and your business doesn’t become dependent on any single person

Find the Leaks in your Sales Funnel
After attending, you’ll be able to confidently analyse
- The performance of a sales funnel against benchmark KPIs
- Identify the leaks in your sales funnel
- Understand how to optimise your ROI
How to use AI in your Sales Funnel
- A Checklist of 140 ways you could use tech and AI
- How and what to prioritise your AI needs
- Ways to optimise and automate your sales funnel
Recommended AI and Tech Tools
- Have a downloadable resource of possible AI tools
- Understand the bronze to gold standard features
- Understand how to build out an integrated product stack
- Get discounted and free licenses to products
How to get support from Supermums
- Learn more about AI Consultancy Support from Supermums
- Learn about the skills in AI
- Find out how you can develop your own AI and tech skills
Meet the Supermums Team and find out why they achieve an Excellent Rating on Trustpilot!
Since 2016 we have been dedicated to supporting women and others to upskill in tech as well as work with businesses to help them hire and train talent in tech.
Over the last ten years, we have supported over 2000 people and worked with over 400 businesses to upskill their teams in CRM + AI + Data.
Supermums provides consultancy support to help businesses actually implement what they learn. If you leave this workshop knowing your funnel needs fixing but unsure how to execute, our team can help you:
We’ve done this work ourselves. The detailed AI sales funnel research behind this workshop comes from a real consultancy context — it’s not theoretical. It’s been mapped, tested, and prioritised for businesses at exactly your stage.!


Secure Your Spot In June
When: Thursday 4th June at 12-2pm
Fix your Sales Funnel Today
Secure Your Spot in June
When: Wed, 17 Jun at 12 – 2pm
Fix your Sales Funnel Today
Secure Your Spot in July
When: Thursday 2nd July 12-2pm
Fix your Sales Funnel Today